On-foot photography, without the shoot

The AI photoshoot for footwear.

Every shoe in your catalogue, on a model, ready for launch day. Every SKU and colourway. No shoots, no prompts, and never a shoe you don't make.

OnFoot · Studio
The OnFoot studio: a generated on-model take fills the canvas, with scored takes, refine and export below, and the shot brief on the right
1 packshotis all you need to start
Up to 4 takesper run, each one scored
0 promptsyour team picks the look
Every channelAmazon, product page, social, web

Shoots can't keep up with your catalogue. Generic AI changes your shoe. OnFoot does neither.

What your team gets

Less spend. One look. Hours back every week.

Generic AI tools leave your designers rewriting prompts, burning tokens and fixing shoes by hand. OnFoot takes that work off their desk.

Stop paying for retries

No more rewriting the same prompt until it works. One tested brief gets it right in fewer runs, and every run shows its cost up front.

  • Fewer wasted generations
  • One bill instead of scattered AI subscriptions

One look across the catalogue

Same inputs, same result. Saved presets lock in your models, scenes and light, so image 5,000 looks like image one.

  • Uniform results, whoever runs the brief
  • A house style that survives every release

Time back for your designers

No prompt writing, no reshoots, no cropping by hand, no checking every shoe at 200%. The tedious work is done before they see a take.

  • Accuracy checked automatically
  • Exports sized and cropped for every channel

Cover more with the team you have

A small content team can put a whole catalogue on model, with no extra shoot crews, studios or freelancers for every drop.

  • Every SKU, not just hero styles
  • Scales with releases, not headcount
The problem we solve

Your best products deserve more than a packshot

Shoppers want to see a shoe worn. Most catalogues can only show it on white.

Today

  • Shoots cover the hero styles. Every other colourway ships on white.
  • New releases wait weeks for photography, or launch without it.
  • AI tools redraw the product. A rounder toe, a rubber sole, a buckle you never made.
  • Every retry costs tokens, spread across personal accounts nobody can see.
  • Ten designers, ten prompts, and a catalogue that looks like ten brands.

With OnFoot

  • Every SKU and colourway on a model, from the packshots you already have.
  • Live on launch day. Minutes per product, not weeks per shoot.
  • The shoe stays exact. Every take is checked against your product.
  • Cost you can see. Credits shown before every run, limits per workspace.
  • One house style. Saved presets give every image the same look.
Embellished velvet flats and black heels on a city pavement
✓Every colourway covered
Red pointed boots with a violet dress on a city street
✓Live on launch day
Red patent stiletto with red fishnet tights
✓The shoe, exactly as made
Your catalogue, in numbers

See what it would take to shoot it all

Put in your own numbers. This is why most catalogues never get on-model images.

15,000products that need on-model images
834shoot days to cover them once
3.2 yrsof shooting, five days a week
$2.0Min studio days alone. OnFoot covers it in credits.
How it works

Packshot in. Model shot out.

Three steps your whole team can run, from the first product to the five-thousandth.

  1. The shoe section of the brief, where packshots are added
    01

    Drop in your packshot

    One photo is enough. Add more angles for an even closer match.

  2. Model and scene choices shown as photo cards
    02

    Pick the look

    Model, outfit, scene, framing, channel. Or one click on a saved preset.

  3. Generated takes with shoe match scores
    03

    Publish the best take

    Scored, sized for the channel and cropped around the shoe. Ready to list.

Shoe accuracy

We check every shoe before you see it

The model, the outfit and the scene can change. Your shoe can't. Every take is compared with your packshot on the details shoppers notice first.

Close-up of black leather brogue boots with a lug sole
9/10Shoe match
Listing-ready

What we check on every take

If anything drifts, you'll see what changed before it can be exported.

  1. Toe shape✓ match
  2. Broguing and stitching✓ match
  3. Eyelets and laces✓ match
  4. Sole and welt✓ match
  5. Material and colour✓ match

Low scores need a confirmation before export. Nothing slips onto a listing by accident.

Where teams use it

Everywhere a shoot can't reach

Keep real shoots for campaigns. Use OnFoot for everything around them.

White running sneakers on a concrete ledgeLaunch day

New releases, on model from day one

Imagery goes live with the product, not weeks after.

Brown woven leather shoes on cobblestonesLong tail

Every colourway

The colours and widths that never make the shoot list.

Brown brogues and rolled chinos on a pavementMarketplaces

Listing-ready sizes

Amazon and more, cropped around the shoe.

Red patent heels and a red pleated dress on blackCampaigns

Regional styling

One shoe, styled for every market.

White leather sneakers between two concrete blocksPre-production

Before samples are shot

Line reviews and sell-in decks on a person.

Built for teams

One platform for everyone behind the product page

From the designer running briefs to the director signing off, and the leader paying the bill.

Made for the people who create

Fast, repeatable, and consistent across thousands of products.

Content productionE-commerce merchandisersCatalogue teamsPrivate labelMarketing and social

Trusted by the people who approve

Control over style, quality and spend, built in.

Creative directorsLegal and complianceQuality reviewersDigital leadership

Workspaces and roles

Separate brands, regions or clients, with admin, editor and viewer access.

Predictable spend

See the cost before every run. Set monthly limits per workspace.

Private by default

Unreleased products stay in your workspace. Keys never touch the browser.

Saved house style

Presets lock in your models, scenes and light for every release.

Full history

Every take saved with its brief. Reuse any look in one click.

Review before it ships

Low scores need sign-off. Anyone can flag a take for review.

FAQ

Questions, answered

Will the AI change my shoe?

Every take is scored against your product photos for toe shape, sole, stitching, details and colour. Anything that drifts is flagged before it can be exported.

What photos do I need?

One clean packshot is enough to start. Two to four angles of the same pair give the closest match.

Do we need to write prompts?

No. Your team picks outfit, model, scene, framing and channel. OnFoot writes and tests the prompt, so every image keeps the same look.

Which shoes work?

Dress shoes, boots, loafers, heels, flats and sneakers. Very shiny materials and fine hardware are the hardest, so give those takes a closer look.

How does pricing work?

You pay in credits: one per image and one per accuracy check. The cost shows before every run, and each workspace can have a monthly limit.

Black and white photo of a sneaker splashing through a puddle
Start with one SKU

Your next release, on a model this week.

Upload a packshot and see your own shoe on a model in minutes.